Lucas Phoenix

My name is Lucas, a multi-disciplinary art director and graphic designer specializing
in concept art, typography,and brand identity.

WANDERLUST LOOKBOOK EUROTRIP AWARD WINNER GDUSA

graphic design / art direction / photographic direction

CLAIRE'S / LAYERING FRAGRANCES BRANDING + PHOTOGRAPHY

graphic design -  art direction, UI/UX landing-page design

YUMMY GUMMY BRANDING 

product design, art direction, photography direction, AI enhanced

MVRCK + MITCH PACKAGING + MERCHANDISING

graphic design, art direction, photography direction

Sustainable, eye-catching packaging made from environmentally conscious materials, combining masculine, cutting-edge designs
with a commitment to eco-friendly practices.

2020 LOOKBOOK AWARD WINNER GDUSA 

photographic direction, graphic design

COLOR XG "LOVE YOUR COLOR" REBRAND

graphic design / photographic direction / packaging design / video production

Rebranded ColorXG to connect with a younger, inclusive audience by shifting its tone from exclusive to bold and approachable. Created the empowering slogan “LOVE YOUR COLOR,” celebrating both self-love
and the launch of vibrant new hair colors.

FLAUNT HAIR EXTENTION BRANDING + PACKAGING DESIGN + MODEL PHOTOGRAPHY

graphic design, art direction, photography direction

Contact: hellolucasphoenix@gmail.com

© 2025 Lucas Phoenix